H4G: Summer of Love campaign
Graphic + Motion
The Summer of Love was a social event that occurred in the summer of 1967 where about 100,000 young people met at the Haight-Ashbury neighborhood of San Francisco.
50 years later, Hungry 4 God church hit us up about using the concept as a showcase for showing love in the streets of Brooklyn. The concept was meant to stay true to the trippy and psychedelic vibes/colors popular in the 1960’s.
We sought to create a campaign for the event. Meant to be a part of the outreach effort, it was important to keep a non-churchy and universal feel. Graphics for social media, including Instagram and Facebook were created along with commerative posters and tshirt design.